Titan International and Cerebrum Sensor Technologies Unveil Groundbreaking Innovation: Titan Pressure Perfect™ (P2™)
QUINCY, Illinois <February 10, 2026> — Titan International, Inc. (Titan), a leading global manufacturer of off-the-road tire and wheel products, in collaboration with Cerebrum Sensor Technologies, Inc (Cerebrum®), is proud to announce the development of Titan Pressure Perfect™ (P2™), a pioneering advancement in tire smart sensor technology.
Titan Pressure Perfect (P2) represents a huge leap forward in agricultural tire intelligence. This cutting-edge system provides real-time pressure, temperature and load sensing, enabling continuous tire monitoring. This new technology enables seamless integration with onboard inflation control, allowing automatic tire pressure adjustment while in motion. Whether transitioning from road to field or adapting to changing load conditions, Titan Pressure Perfect technology can reduce air pressure by up to 50%, deliver up to 35% less soil compaction, and could result in a 4–6% increase in corn yields.
Titan’s P2 system, powered by Cerebrum, is designed to work with every Titan and Goodyear Farm Tire-branded product and nearly all inflation management systems. This breakthrough technology not only enhances machine productivity and tire longevity but also supports sustainable farming practices by minimizing ground disturbance.
With this new ag tire technology, Titan and Cerebrum are ushering in a new smart tire technology category called Intelligent Tire Solutions™ (iTS™). Dubbed the “Holy Grail” of innovations by Scott Sloan, Global Ag & LSW Product Manager for Titan, he also remarked, “This is the first system of its kind that delivers dynamic inflation management. Load, tire pressure, and temperature data are gathered by a single tire-mounted sensor and integrated with tire-industry load-inflation tables in real time. Imagine bringing together Central Tire Inflation System (CTIS) and Tire Pressure Monitoring System (TPMS) technologies, and now they can work together and talk to each other—all without operator intervention."
Titan’s legacy of innovation and engineering excellence continues with Pressure Perfect reinforcing its position at the forefront of tire technology. The collaboration with Cerebrum leverages their licensed patented portfolio including advanced sensors, software capabilities, and proprietary algorithms, setting a new benchmark for intelligent tire management in agriculture.
As competitors race to replicate CTIS and TPMS technologies, Titan and Cerebrum forge a new path in iTS with a clear vision for the future of more precise tire management.
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About Titan International, Inc.:
Titan International, Inc. (NYSE: TWI), is a leading global manufacturer and supplier of wheels, tires, and undercarriage products for a wide variety of off-the-road equipment within the Agricultural, Earthmoving, Mining, Construction and Consumer sectors. Supporting a strong network of aftermarket dealers and blue-chip OEM customers all over the world, Titan is a company that end-users can count on for innovative and durable products and quality service. For more information, visit titan-intl.com.
About Cerebrum Sensor Technologies:
Cerebrum Sensor Technologies is the developer of the world’s first commercially available, vehicle-agnostic intelligent tire solution. The company specializes in IoT-enabled, tire-mounted sensors that provide advanced, real-time analytics including pressure, temperature, tread depth, and load monitoring. By leveraging proprietary AI/ML algorithms and millions of daily data points, their patented technologies are designed for both OEM integration and universal aftermarket retrofitting, offering standardized sources for tire insights that reduces downtime and operational costs. For more information, visit cerebrumsensor.com.
Media Contact:
Kim Boccardi
217-228-4032